by Seth Muse | Nov 20, 2018 | Facebook, Social Media
Unless Facebook has crashed in 25% of the country again, you’re probably trying to get ads and posts ready for Thanksgiving and Christmas. If you’re ahead of the game, you’re also trying to get people to connect in Facebook groups. Some churches just aren’t ready and...
by Seth Muse | Nov 6, 2018 | Communications, Facebook, Instagram, Social Media
Video is the new black. We’re all going to need to figure out what types of video we should be making. Don’t say sermon clips; we’ve been doing that for years now. I’m asking “what are you going to upload to YouTube?” What would you post on social media if you didn’t...
by Seth Muse | Oct 30, 2018 | Communications, Facebook, Instagram, Social Media
The social media world is a minefield just waiting to blow your leg clean off. If we manage a social media platform for our church, there’s a blurry line between being seen as an organization and a buddy. Navigating that line is tough, especially when there are...
by Seth Muse | Oct 15, 2018 | Instagram, Social Media
Remember when # was called a pound sign? I do. But it was in 2007 that Chris Messina introduced the idea of a hashtag to Twitter. The purpose was to help us find more tweets based on a topic so that we could find conversations we wanted to be part of, and not...
by Seth Muse | Oct 1, 2018 | Communications, Culture, Leadership, Social Media
I love That Church Conference! What a great week! It was so good to see old friends again and it was really great to see 2D friends become 3D friends as well! Lots of wisdom was dropped on our heads like an anvil, so let’s get right to my biggest takeaways from...
by Seth Muse | Aug 28, 2018 | Communications, Copywriting, Email, Social Media, Website
The often neglected child of good church communications is the written copy. Which is weird, since the bulk of our faith instruction comes from God’s written Word, so you’d think we would recognize the importance of it. Yet, I digress. “More and more people today are...
