There’s No “Ta-da!” in Team
In the game of poker, there are no teams. You hold your cards close to your chest, careful not to reveal anything about your hand. Then the final moment comes and you slap them on the table in the big reveal moment as you say “Read’em and weep!” Many of us get the...
Google Photos Wants to Read Your Face and Enslave You
As AI and facial recognition screams into the limelight of today’s technology… …I’m still screaming “What are we doing?! We’ve seen how these movies end! Why are we still trying to make this?!” But I bet in those movies the time before the Terminators was pretty...
Managing Perception: I think you think you know me but I don’t think you do
Everything I do in my communications role at my church is about people. But not everyone thinks that. Recently, I’ve noticed that the perception of what the communications team does isn’t what we thought. Many on staff don’t see the why behind the what. Sure,...
Marketing is Biblical: A Theology for Cutting Through the Noise
Turns out, there’s a decent theological approach to marketing found in the Bible. If we’re going to cut through the noise today, we have to learn how to embrace the best parts of marketing in the church.
