Marketing is Biblical: A Theology for Cutting Through the Noise
Turns out, there’s a decent theological approach to marketing found in the Bible. If we’re going to cut through the noise today, we have to learn how to embrace the best parts of marketing in the church.
Communications Advice after Year One
One of my favorite comic series is Batman: Year One. We see the origin story of Bruce Wayne slowly developing the character that would become Batman. Along the way, he learns important lessons in his first year that cause him to make changes and shifts in how he...
IGTV and the Evolving Instagram Ecosystem
If you haven’t noticed, everything is coming up Instagram these days. The platform has been rolling out updates faster than Lebron changes teams and there can be no doubt that Instagram is here to play. For many of us, we remember when Instagram launched on July 16,...
Online Humor: Do-Do’s and Don’t-Do’s
Humor is a funny thing. It’s hard to tell when you’ve hit the mark right on the ha-ha’s or if you’re going to get emails in all caps. So many churches shy away from humor unless it’s so safe and blah that your grandma is the only one who thinks the pastor’s joke is...